Tag-Archive for » wholesalers jewelry «

Thursday, April 29th, 2010 | Author: admin

Keeping the wholesale jewelry pieces you buy sparkling makes them more valuable in the eyes of your customers.  Everything from fingerprints, to skin oils, dust, and tarnish, blur the beauty of jewelry and keep it from shinning with a high quality appearance.

If you want to increase your sales and charge high prices, keep your jewelry clean.  The sparkles that clean jewelry produce are the reason why it is sold so successfully, so you, as a jewelry home business owner, must work to keep your pieces clean and free of tarnish.

You can even give added value to your customers by offering to clean their other jewelry pieces. This will help you create a good relationship with them because they will feel nurtured and you will establish yourself as an expert in the field.

Nevertheless, you have to be very careful when cleaning jewelry.  First, you must make sure the piece is in good condition, no lose stones or weak parts, and never use abrasives or bleach, which will damage the silver and the stones.  Discard toothpaste, scouring powder, baking soda, and creamy opaque jewelry cleaners.

When using a toothbrush, use a new one, and use it only to clean jewelry.

If you are thinking about seriously offering the jewelry cleaning service to your customers, you may want to be safe and make your own jewelry cleaner.

Here we give you a recipe that has worked wonders; you can use it for your business and even give it to your customers as an added value gift. Just print the recipe on a small card and include it in the shopping bag with every purchase:

Mix together:

-2 tablespoons of liquid hand soap

-1 cup of water

-½ a teaspoon of ammonia

Add a drop of food coloring if you want to make it look like a brand cleaner.  Store it in a clean glass jar, where it can last a year or more.  This cleaner can be used on gold, silver, and costume jewelry, but not on opal or other porous stones.

How to apply it:

-Soak the jewelry piece in the cleaner for a moment and rinse it with water.

-Pat dry it with a soft cloth.

If you liked this article, tell all your friends about it. They’ll thank you for it. If you have a blog or website, you can link to it or even post it to your own site (don’t forget to mention www.paradisojewelry.com as the original source).

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Tuesday, April 27th, 2010 | Author: admin

Just as it was for Melody Stuart.

Melody buys wholesale jewelry and sells it for a nifty profit. Although she had tried selling her pieces in every way imaginable, she had never considered a trunk show.

One day in January, she set out to visit stores that may accept her jewelry on consignment.  She gathered her best pieces, and in the company of her best friend Alyssa and her daughter Mary, began parading around town presenting her jewelry to all kinds of storeowners.  As the day advanced, she grew less optimistic; each store she visited was like enduring a job interview.

Towards the end of the day, when her energy was almost gone and she was feeling pretty down, they arrived to a secondhand clothing consignment store.  She immediately knew shoppers went there looking for a deal, so she understood this place was not the best option for her jewelry pieces.

As she decided to move to the next store, Alyssa insisted she shouldn’t let any chance go by, so she walked up to the counter and asked to speak to the owner.

A very enthusiastic mother and daughter, who fell in love with the jewelry at first sight, owned the store; however, they didn’t think it would sell in their shop at the prices Melody was asking for.

Melody thanked them and was about to leave when the daughter asked, “What are you doing Saturday?”  The store was having a Customer Appreciation Day with food, massages, makeovers, and a lot more, and they invited Melody to set up a table in front of the store to see what happened.  In this way, the women agreed to a trunk show.

Saturday came and it was a mutual success.  Melody sold jewelry pieces to some of their regular customers, and the beautiful table setting she designed attracted new customers to the store.

Every time she sold a piece, the customer had to go inside the store to pay, and Melody, and the storeowners, noticed many of them came out with purchased clothes too.

Melody took the opportunity to add new names to her mailing list, and she gave tons of business cards away.  Also, the store kept a commission of only 10% of her sales, which is very rare.

She was invited back with her trunk show during a popular street fair, and it worked even better.  Melody had lots of exposure and didn’t have to pay for a booth, so she made three times more than on her last trunk show, and the storeowners took their 10% commission in jewelry pieces.  Melody is now invited regularly to do trunk shows with them, and the earnings keep growing.

So, stay open to the opportunities out there.  As a business owner, you must think outside-the-jewelry-box.

If you liked this article, tell all your friends about it. They’ll thank you for it. If you have a blog or website, you can link to it or even post it to your own site (don’t forget to mention www.paradisojewelry.com as the original source).

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Thursday, April 22nd, 2010 | Author: admin

Your jewelry business could benefit greatly from a catalog.  It doesn’t have to be very elaborate, and by displaying your jewelry pieces in a catalog, you can get more sales than by just trying to explain what type of jewelry you sell.

You can give catalogs to your friends and family for them to show around, and you should always carry one with you just in case your jewelry business comes up in a conversation.

Additionally, if you throw jewelry parties, a catalog can help you sell more.  After the party, you can give your hostess two or three catalogs for her to show to the people that couldn’t attend, prompting additional sales.  You can ask for the catalogs back, to save on costs and to protect your ideas.

And, how do you make a catalog for your jewelry?

-Well, all you need is a digital camera, a good quality printer, and software that can print catalogs.  You can use Photoshop or any other photo-editing program to crop and edit your photos.

-Avoid taking close-ups that may appear blurry, prefer wider shots that show the pieces clearly and in detail.  Place each piece over a white surface or background because the flash from the camera will brighten up the picture and emphasize the jewelry when it hits the color white.

-Limit the use of props in the photos, because although they are very creative and enhance the image, a catalog has a lot of content, and the props may clutter the jewelry in the photos.

-After you have taken the photos, download them to your computer, and edit and crop them one by one to perfect the images.  Save your photos and move to the catalog.

-Get the catalog template, type all the information you want to share in it, for example, your contact information and the benefits of being hostess of a home jewelry party, transfer the photos, and organize them by collection, by color, by type of material, by category, or any other way that suits your and your customers’ needs best.

-Assign a catalog number to each jewelry piece and put it next to the photo along with a description and the price; this makes it easier for the customers to order.

-For each catalog number, create a file card that records that specific piece.  In this card, specify the piece’s cost, materials, any specifics, and the final price.

Once you have designed your catalog, print it in good quality paper.  Although it may not look like one of those big company shiny catalogs, if the photos were well taken and the colors are kept simple, your catalog will look very nice and original.

It will demand time and effort on your part to make your wholesale jewelry catalog, but it is worth it.  You will boost your sales and will look more professional.

If you liked this article, tell all your friends about it. They’ll thank you for it. If you have a blog or website, you can link to it or even post it to your own site (don’t forget to mention www.paradisojewelry.com as the original source).

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Thursday, March 25th, 2010 | Author: admin

The wholesale jewelry business has set up a distinctive relationship between the seller and the buyer: it makes jewelry available to everyone, because it is very affordable.

This type of jewelry is created with molds.  A design is created and approved, and then a mold is made and used to create several copies of the same piece.  It is very popular because it can be sold in many ways, even on the Internet.

Wholesale jewelry is produced in bulk; thus, the artist’s designs can reach more people.  There is a lot of potential for creating attractive pieces through the use of many different materials.

Many people are not aware of the talent that is needed to create a wholesale jewelry design. Actually, the first edition of a piece that an artist does is very expensive and very valuable.  The following editions use the same mold and thus, are less expensive.

The way in which a piece is crafted may differ from good to bad, and the market price point affects this.  For example, wholesale 925 jewelry is created through an automated process; however, it can be hand-finished to better its quality.  This is not done though, as it makes the piece more expensive.  In the same way, jewelry made with gemstones like aquamarine, tourmaline, ruby and sapphire, is very pricey and its market is restricted.

Today, it is very common to see duplicates of pieces designed by famous artists or celebrities.  In a way, wholesale jewelry has made some fantasies possible, by offering an affordable option of a special symbol.

Many jewelry wholesalers offer their pieces at very good prices on the web; nevertheless, you have to understand that it is different to buy from online jewelry stores than it is to buy from online wholesalers:

-Online jewelry stores sell their pieces at retail prices even though the price may be a little reduced, thus, you must be careful.

-In regards to a jewelry wholesaler, you have to ensure you are dealing with a serious company and are getting a good product.  Even if they announce that their pieces are ‘authentic’, you must make sure.

-Be careful if they use the words ‘gold plated’ or ‘realistic’, because this means the jewelry is not gold and that the stones are not real.

-Remember also that some wholesalers only sell in bulk, so you have to be willing to buy at least the minimum amount they require.

You can also buy wholesale jewelry in trade shows, by joining a discount club, or in person, from companies in your city.

In any case, getting into the wholesale jewelry business is a good and profitable idea; it has made many women’s dream of becoming independent, a reality.

If you liked this article, tell all your friends about it. They’ll thank you for it. If you have a blog or website, you can link to it or even post it to your own site (don’t forget to mention www.paradisojewelry.com as the original source).

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Wednesday, December 16th, 2009 | Author: admin

There are many small and big jewelry businesses around.  In order to excel over the rest, you have to permanently be on the lookout for ways to increase your profits and beat the competition; however, the basics are essential, and getting the best jewelry wholesaler out there will put you ahead of the game from the start.

In order to find the best of the best in wholesale jewelry, pay attention to the following characteristics in each of the wholesalers you are considering:

1.    They have international sources
The best jewelry wholesalers purchase pieces and materials from various sources and countries, allowing you to have more options on collections, and access to the newest trends.  This characteristic can also save you from economic crises given the varied suppliers you will have access to.

2.    They must know about the latest trends and know what the market is looking for
In order to help you sell, good jewelry wholesalers will offer you what’s in at the moment and also what is considered a classic, for example, sterling silver, Swarovski crystal, semi-precious stones, and cubic zirconia, which always sell and will certainly make your business thrive.

3.    They should offer a great variety of jewelry pieces
You have to be able to choose from a wide array of earrings, necklaces, beads, bracelets, rings, chains, and others.  The best of the best will also offer other lines of products, like hair accessories, belts, cell phone chains, key chains, and bag accessories that are great sellers and very attractive options for jewelry customers.

4.    The trademark of a good jewelry wholesaler is that they walk the walk and talk the talk
In other words, they deliver, and their first priority is customer satisfaction.  Jewelry wholesalers should be open to your recommendations and your clients’, and they should be able to meet special requests from your customers, so that you can provide a unique service.  If you have the chance, ask for recommendations from people you know in the business, or look for testimonials on the Internet and from other reliable sources.

The only way to sell big is by having the appropriate supply, support, and variety to get the most out of the jewelry market.  If your jewelry wholesaler can provide this support, you know that you are in business with the right professionals, and you can be certain that your jewelry business will provide you with years and years of financial stability and personal pride.

If you liked this article, tell all your friends about it. They’ll thank you for it. If you have a blog or website, you can link to it or even post it to your own site (don’t forget to mention www.paradisojewelry.com as the original source).

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