Are you for or against using live models to photograph the jewelry pieces that you sell?

Here are the pros and cons in regards to using live models:

The benefits
-A live model helps a lot in showing how the jewelry looks on a woman.  The client can see the length, the size, and the fit of each piece.

-On a live model, you can really see how the pieces work together as a set; you can’t do this without someone wearing them.

-The jewelry can be enhanced and complemented by the model’s wardrobe, making it even more appealing to the customer.

-It is a nice touch to offer pictures of the pieces both alone and modeled by a person.

The disadvantages
-If your customer does not look like the model, she may find it difficult to relate to the jewelry being worn by one, and this may work against you and your business.

-Close-up photos, besides showing the piece’s details, also show the marks and other imperfections on the skin, distracting the customer from the beauty of the jewelry.

-Some people will never think of wearing a jewelry piece that has been worn, no matter how briefly, by another person.  Since your stock is most probably limited, this may happen in your case.

-There is the risk of spreading skin infections and disease through ear wires and other pierced jewelry.  Thoroughly clean every piece after the model has worn them.

Most jewelry photos on renowned websites, catalogs and ads do not show live models wearing the pieces.  The occasional photos that use a model have these characteristics:

-If it is a close-up, the skin looks perfect, obviously retouched and edited with a computer program.

-Most photos are full-body shots that show the model having a fun or romantic experience while wearing the pieces.  They are selling a feeling, a lifestyle, and not so much the jewelry piece itself.

-In some cases, there is a beautiful model in the photo but she is not wearing the jewelry, she is just located next to it to imply that she likes and wears that piece or line.

However, since most of the big names in jewelry do not use models wearing their pieces on the photos, this means they sell more when the pieces are presented in other ways, so you should do the same when photographing your wholesale jewelry pieces.

If you liked this article, tell all your friends about it. They’ll thank you for it. If you have a blog or website, you can link to it or even post it to your own site (don’t forget to mention www.paradisojewelry.com as the original source).

Starting a home business is always a great idea, especially if your budget is tight.  Depending on the kind of business you want to start, you have to think about the basics that will make the difference for your idea to be a success.

In a jewelry home business, it is vital that you present your pieces in an attractive and creative way so that they “speak” to the customer; appearance is everything, and thus, thinking about how to photograph them in an interesting way can take your business far ahead.

It is actually a good thing when budgets are tight.  It provides a great opportunity to be creative and unique, while learning to take the best advantage of your resources.

This is what Andrea did; she was a student with a dream.  She wanted to start her own jewelry business and didn’t let anything stop her.  Her budget was very limited, so she created a photo studio at home to make her jewelry look spectacular without hiring an expensive photographer.

She wanted her business to look professional, thus, the photos had to look professional.  In order to achieve this, she started researching and found lots of information online that explained what she should do and what to get to build a tabletop photo studio at home.

Andrea took the time to learn her camera settings and purchased a tripod, which she discovered is crucial for tabletop photography.  The rest required a very small investment, because she realized that the most important part was to create the right mood.

She got a 40-inch light tent and she invested in the appropriate lighting, buying some inexpensive table lamps, but expensive light bulbs of around 3000k.  With them, she achieved the soft light effect in the tent that brought out the best of her jewelry pieces.

She also found a black acrylic stand to display the jewelry on; this made the pieces stand out and gave them a classy look.  It also provided a nice reflection, making the photos look as if they were taken in a studio.  Finally, she got some velvet fabric to work as background for the photos.

Andrea says that her photo studio has helped her business succeed.  She says people often ask her who took the pictures, because they look like professional shots.

Of course, you can always ask your jewelry wholesalers for some quality material; however, if you want to imprint your own personality into your business, it is best to try doing things your way.

You can most certainly get new ideas from Andrea’s experience.  Just have clarity about what you want to achieve and you will surely find a creative way to get there.  Passion is the gateway to innovation; it is the secret to success.

If you liked this article, tell all your friends about it. They’ll thank you for it. If you have a blog or website, you can link to it or even post it to your own site (don’t forget to mention www.paradisojewelry.com as the original source).

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