It happens to everyone and it may happen to you. Maybe you are having a hard time getting started in your jewelry business probably because of fear, worries, or concerns that hold you back.

If you feel somehow stuck and unable to envision your jewelry business’s future, a vision board can help you see your goals right in front of you.

A vision board offers great self-motivation, and can truly inspire you to challenge your fears and all of the “crazy” thoughts that may cloud your mind.

But, what exactly is a vision board?

It is a bunch of pictures, quotes, words, and symbols arranged in a collage set-up and that mean something to you.

A vision board can have any shape and size, and it can be elaborate or simple, but plan it to be flexible, so that you are able to adjust and change its content according to how your visions, dreams, and hopes progress.  There are endless options to make your vision board something special and inspiring, just let your imagination fly!

In a vision board, you can put pictures of your family, of a vacation you dream of, a new car you would like to own, the house of your dreams, your perfect partner, the type of jewelry you would like to sell, or anything else that makes your heart soar and that you want to see become a reality in your life.

The pictures and words you put up can be taken from magazines, brochures, letters, or handmade.  Try to use pictures from a time in your life when you felt great, alive, and successful.

With a good vision board, you will have your dreams and goals displayed in front of you everyday.  Pin everything up in a way that inspires you, so that you get a boost every time you look at it during the day.

It is a way of symbolizing everything that you are working for; it will move you closer to your goals and dreams by motivating you to take one step forward at a time.

To get you started, get some magazines and clip the images that inspire you and have meaning to you.  You will start getting ideas; you will be reminded of what you aspire to in your life, and it will make dreaming a lot more fun.

Soon enough, you’ll stop dreaming and start contacting jewelry wholesalers for that first batch of jewelry to sell!

If you liked this article, tell all your friends about it. They’ll thank you for it. If you have a blog or website, you can link to it or even post it to your own site (don’t forget to mention www.paradisojewelry.com as the original source).

Business cards can be a very effective marketing tool for your jewelry business.  It is all about making them interesting, high quality, and unforgettable, about always having them with you, and offering one with every sale you make.

Here we give you 4 tips to make your business cards work wonders for your jewelry business:

1.    Put a photo on your business card
Every jewelry business card must include a photo of one of your pieces because, whenever a client sees your card, he or she will remember what type of jewelry you sell.  If they don’t have such a reference, they will probably throw the card away at some point.

A good photo will make them remember what you sell and how much they liked it.  Jewelry is a visual product, thus, a business card without a photo is not an effective marketing tool.

The job of a business card in your jewelry packaging is to be a mini-ad for your business. If you want to use a quality, professional photo, and you’re no photographer, ask your jewelry wholesaler to provide some.

2.    Share jewelry care tips on the back of the card
Offering your clients added value should always be a priority, even on your business cards.

Use the back of your cards to share quick care tips with your clients, maybe teach them how to protect their jewelry from scratching, from chemicals, or from extreme temperatures; teach them how to clean their pieces, or how to store them to protect them and prevent tarnish.

3.    Get high quality cards at a good price
To get the best price and highest quality, you should design your own business cards and have them printed professionally by an online business card printing service.

Some services offer you a very simple and creative platform to create your card and place the order. Check this one out, for example: www.moo.com.  There are hundreds of others. They are very competitive and often offer special deals; so, you have the opportunity to get amazing business cards for a very good price.

A high quality business card will say a lot about your jewelry business.

4.    Don’t leave anything out
Every jewelry business card should have the following information:

-Business name

-Your name

-Phone number

-Website address

-Email address

-A short statement or a quote about your jewelry

-P.O. Box

-Photo of a jewelry piece

Make sure you arrange the information in a way that is easy to read, pleasant to the eye, and that supports your jewelry business’s style.

If there is too much information and the card feels cluttered, use the back of the card to share some of it.  Remember to give preference to the photo, make it the center of attention, and fit the rest of the information around it.

Most importantly, have fun creating your business cards!

If you liked this article, tell all your friends about it. They’ll thank you for it. If you have a blog or website, you can link to it or even post it to your own site (don’t forget to mention www.paradisojewelry.com as the original source).

There are many small and big jewelry businesses around.  In order to excel over the rest, you have to permanently be on the lookout for ways to increase your profits and beat the competition; however, the basics are essential, and getting the best jewelry wholesaler out there will put you ahead of the game from the start.

In order to find the best of the best in wholesale jewelry, pay attention to the following characteristics in each of the wholesalers you are considering:

1.    They have international sources
The best jewelry wholesalers purchase pieces and materials from various sources and countries, allowing you to have more options on collections, and access to the newest trends.  This characteristic can also save you from economic crises given the varied suppliers you will have access to.

2.    They must know about the latest trends and know what the market is looking for
In order to help you sell, good jewelry wholesalers will offer you what’s in at the moment and also what is considered a classic, for example, sterling silver, Swarovski crystal, semi-precious stones, and cubic zirconia, which always sell and will certainly make your business thrive.

3.    They should offer a great variety of jewelry pieces
You have to be able to choose from a wide array of earrings, necklaces, beads, bracelets, rings, chains, and others.  The best of the best will also offer other lines of products, like hair accessories, belts, cell phone chains, key chains, and bag accessories that are great sellers and very attractive options for jewelry customers.

4.    The trademark of a good jewelry wholesaler is that they walk the walk and talk the talk
In other words, they deliver, and their first priority is customer satisfaction.  Jewelry wholesalers should be open to your recommendations and your clients’, and they should be able to meet special requests from your customers, so that you can provide a unique service.  If you have the chance, ask for recommendations from people you know in the business, or look for testimonials on the Internet and from other reliable sources.

The only way to sell big is by having the appropriate supply, support, and variety to get the most out of the jewelry market.  If your jewelry wholesaler can provide this support, you know that you are in business with the right professionals, and you can be certain that your jewelry business will provide you with years and years of financial stability and personal pride.

If you liked this article, tell all your friends about it. They’ll thank you for it. If you have a blog or website, you can link to it or even post it to your own site (don’t forget to mention www.paradisojewelry.com as the original source).

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As a jewelry business owner, you have a great opportunity to give added value to your customers by educating them.  There are many things you can teach them about jewelry: how to care for it, how to wear it, or the history behind a piece, stone or design. You can introduce them to a new material, or explain to them what the real value is of the pieces they are buying.  These are things that people will not normally know or consider important until someone else takes the time to teach it to them.  This is added value.

You can share your story with your customers and get them excited about owning a piece with a ‘history’, your ‘history’.  You can plan a different talk for every show or event where you present your jewelry, centering them on pieces or materials you wish to sell the most or show as special.  In the end, you will have several educative talks to share with your customers when the opportunity arises.

The key to educating your customers is knowledge.  You must know and understand your business deeply.  When you do, you feel comfortable, excited and safe talking about it.  Keep it simple and down to earth so that the message reaches your customers, if you use a lot of technical information or difficult vocabulary no one will grasp what you are trying to communicate.  The idea is to have fun doing what you do, and transmitting this enthusiasm to others through your knowledge.

Every time you show your jewelry, tell your customers something new about it, teach them something interesting, and explain why the pieces you offer are valuable, do not just say it.  You will be perceived not as your run-of-the-mill jewelry seller, but as an expert, a knowledgeable professional, and someone who cares to teach others about what they are buying.

An educated customer will trust you, will appreciate your product because he or she knows its worth, and will purchase from you over and over again.

If you liked this article, tell all your friends about it. They’ll thank you for it. If you have a blog or website, you can link to it or even post it to your own site (don’t forget to mention www.paradisojewelry.com as the original source).

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A solid reputation is worth a million bucks.  Every jewelry business has a personality, and as it develops, it will become known and will make a name for itself… and it better be a good name.  Here are some tips to consolidate your jewelry business’s reputation:

1.    An incredible return policy
Review the type of guarantee and return policy you offer your clients.  It should show a high value for customer satisfaction, one the clients are surprised by, because it will give them confidence to buy more than once, and they will feel safe.  Don’t be afraid to open your return policy completely.  Just offer to take back any piece, at any time and for any reason, no questions asked.  A 100% satisfaction guaranteed policy will show your level of trust for your product and most surely, no one will return what they bought.

2.    Valuable incentives
Review the incentives you provide; these are a must.  Customers expect them, and they put your business in the minds of your clients. They inspire loyalty and translate into more sales.  An incentive is anything that gives added value to the client and pampers her while stimulating more purchases, or it can be simply a gift to someone who buys.  You can put some pieces on sale, for example, the “buy 2, get 3” offer, start a ‘frequent buyer’ plan, or just give an unexpected gift for big orders.

3.    Helping others
It is crucial for any business, be it in wholesale jewelry or any other type, be it big or small, to have a good will principle and image.  You can say it is karma.  Donate a part of your sales to a good cause, donate your time, volunteer for charity events, and donate some items for worthy causes.  There are many ways and opportunities to help.  And, why do this?  First, if you are blessed, and you most certainly are, so you should bless others.  Second, it feels really good to help in some way.  Thirdly, Also nice, but not as vital as the first two, it draws positive attention to your business.  And finally, donations are tax deductible.

Hopefully these tips will help you consolidate your jewelry business’s reputation and will also help you enjoy the ride in a great, happy and worthwhile way!

If you liked this article, tell all your friends about it. They’ll thank you for it. If you have a blog or website, you can link to it or even post it to your own site (don’t forget to mention www.paradisojewelry.com as the original source).

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