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Thursday, February 18th, 2010 | Author: admin

Pearls are the only gems created by a living organism, and this makes them unique, along with the fact that they show an array of amazing colors, shapes, and origins.

Pearls are the birthstone for June, and pearl jewelry is seen as a symbol of modesty, chastity, and purity.  This is possibly why it also symbolizes a happy marriage.  It is such a magical and feminine gem that it is considered one of the most romantic gifts a woman can receive.  Its symbolism is so strong, that pearl jewelry is commonly passed from generation to generation as a legacy.

These gems go well with any kind of attire; be it casual or elegant, you will never go wrong with a string of pearls around your neck.  Of course, such a special piece has to be rare.  Natural pearls are very hard to find and thus, they are very expensive and not within the reach of many.  This is why the majority of freshwater pearl pieces that are sold are made with cultured pearls, though it is hard to tell the difference between a high quality cultured pearl and a natural one.

Cultured pearls come in two main forms:

-Pearls grown in saltwater
-Pearls grown in freshwater

Saltwater pearls are more precious than freshwater pearls, thus, they are more expensive.

Cultured pearls are very versatile; they are used to create necklaces, earrings, pendants, rings, bracelets, and any other kind of jewelry you can think of.  They come in many colors, shapes, and sizes, turning them into one of the favorite gems for wholesale jewelry too.  They are the perfect gift for weddings, graduations, birthdays, or Christmas; their charm enchants and the price is just right.  Customers can choose amid a large variety of beautiful jewelry pieces of Akoya pearls, Japanese Mikimoto pearls, Tahitian pearls, South Sea pearls, or Mabe pearls, among many others; in fact, there are so many alternatives that it could be difficult for the client to choose if he is not familiar with all the pearl options out there, their quality, prices, and types.

It is important to buy from someone who offers a warranty over the product, and it is vital that the jewelry wholesaler educate their clients about pearls, as a way to provide added value for their product.

Pearl jewelry used to be a luxury only the rich could afford and enjoy. Today, it is available to enchant and adorn the lives of many who know what good taste and quality are all about.

If you liked this article, tell all your friends about it. They’ll thank you for it. If you have a blog or website, you can link to it or even post it to your own site (don’t forget to mention www.paradisojewelry.com as the original source).

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Tuesday, November 24th, 2009 | Author: admin

Having your own jewelry business can be both exciting and rewarding, but like any business, you have to do things properly to succeed, and one of the most important things to be on top, next to finding a great jewelry wholesaler, is finding all the right accessories for your business.  Here are 5 of the most important must haves to make a true success of your business.

1.    Your Business Card is one of the first investments you should make.   Repeat customers are the lifeblood of any business, and it will be hard for customers to make subsequent connections with you if they don’t have a way to contact you.  Business cards don’t have to be expensive, and you can even make them yourself with supplies from the business supply store.  Be sure to include all important information on the card such as both cell and land lines as well as a current email address.  Consider printing a small brochure or pamphlet to describe your business and service, and include the same information there as you put on your business card.  Some people like to consider promotional items such as calendars and magnets when getting other printing done, but these things can get costly so they may be a consideration for a later date.

2.    Display cards for earrings and pendants are an absolute must to keep your pieces organized and in good shape.  Hang tags will be valuable for bracelets and other pieces that aren’t displayed on a card.

3.    Gift boxes for your jewelry are the next important item to consider.  If your jewelry wholesaler doesn’t supply these, you will have to source them at a packaging or gift-wrap wholesaler.  Be sure to consider all the sizes you need for the different pieces you sell.  If the boxes don’t come with an inner liner you will have to put that in as well.

4.    Once your customers have made a purchase, you will need take home packaging for their items.  Many jewelry sellers like to place the gift boxes into a velvet or fabric pouch of some sort.  These provide a little extra protection for the items while in transit.  Small gift bags are also a necessary investment and these can often be custom printed with your business logo for an extra personal touch.  They should be available as well from your packaging wholesaler.

5.    Something else to consider for your jewelry business is gift certificates for your shop.  Many of your customers will want to give the gift of jewelry but they like to let the recipient choose for themselves.  Gift certificates can really increase your business from clients who prefer this kind of shopping.  Like business cards, you can buy blank gift certificates for your stationery or business supply store.  These can then be filled out by hand or printed off on your computer.

So, choosing beautiful pieces to sell is only the half of it. Make sure you are well-stocked with the right supplies and your jewelry business will be a big hit!

If you liked this article, tell all your friends about it. They’ll thank you for it. If you have a blog or website, you can link to it or even post it to your own site (don’t forget to mention www.paradisojewelry.com as the original source).

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Thursday, July 30th, 2009 | Author: admin

Coming Soon!

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